Events

The Challenge: The Fort Worth Classic was an inaugural event at Panther Island Pavilion in Fort Worth, TX. Combining a timed 1-mile sprint with a traditional 5K, the event needed a brand identity that captured its unique format and Fort Worth’s character. The challenge was to create a design that resonated with runners and locals alike, honoring Fort Worth’s nickname, Panther City, while evoking the speed and tradition of track racing.

The Challenge: Develop a cohesive and engaging brand identity for Troy Aikman’s inaugural Highway to Henryetta music festival, set to take place in his hometown of Henryetta, Oklahoma. The client provided a moodboard (shown to the right) and suggested incorporating an 8 as a nod to Aikman’s iconic jersey.

Hosted by Cowboys legend Troy Aikman, the 25th Anniversary Dallas Cowboys Super Bowl Champions was held of February 25, 2017 at Gilley's Dallas. It was the first ever star-studded reunion of the Dallas Cowboys from the three Super Bowl championships that took place in 1992, 1993 and 1995 and all precedes benefited the United Way of Metropolitan Dallas. Purrsnickitty Design created an event logo, save the date invitation and a formal invite. Event credentials, program and signage, including a Blue Carpet entry step-and-repeat banner was also created.

Since its inception in 2011, Klyde Warren Park has relied on Purrsnickitty Design to produce consistent, high-quality branding across all materials. My work includes designing ads, signage and collateral such as the annual Talk of the Park newsletter, ensuring the Park’s identity is reflected in every piece.

On Your Left! Marketing & Events (OYL) is setting the pace in active lifestyle marketing. OYL produces unique and fun active lifestlye events, marketing campaigns for active lifestlye events and brands, and provides customized corporate running or walking programs to engage employees in their corporate wellness initiatives. Purrsnickitty Design has worked alongside OYL since its inception providing creative assets for every faucet of their business from branding, website development, marketing collateral and event signage.